‘Mailbait’

Another just turned 18/19 female is featured in a leering Mail article and the comments do not appeared to be censored, with hilarious results. The article headline just about sums up the Mail’s attitude towards women: ‘All grown up: Julia Roberts’ niece Emma is a child star no longer in revealing new roles‘ and the article contains 6 photos of Emma Roberts in varying states of undress. The comments are among the best I have ever seen on the Mail website:

MailbaitMailbaitMailbaitMailbaitMailbaitMailbait

‘Mailbait’ should become a dictionary term immediately. Once again, it is vitally important that we all remember the words of Mail Online editor Martin Clarke and laugh at them:

News is far more important to us that showbiz. News is what drives our site.

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This entry was written by Uponnothing, posted on October 8, 2010 at 12:48 am, filed under Mailbait and tagged , , , , . Bookmark the permalink. Follow any comments here with the RSS feed for this post. Post a comment or leave a trackback: Trackback URL.

5 Comments

  1. Press Not Sorry
    Posted October 8, 2010 at 3:13 pm | Permalink

    Those comments are spot on. Maybe The Mail will learn something from them.

  2. David Belcher
    Posted October 8, 2010 at 3:14 pm | Permalink

    “Mailbait” – excellently coined there, I hope it does make the dictionary one day! I’m guessing that this story swiftly appeared on the Dacre-parodying “Buff the Banana” website too. For a newspaper that tries to seize the moral high ground with such regularity that it ought to be awarded a King of the Mountains jersey (spot the keen cyclist!), yet again the DM has a definite whiff of hypocrisy about it. My second journalism quote of the week courtesy of The Sweeney’s Jack Regan: “Tell C11 to subscribe to The Beano in future, George – it makes for heavier reading”. Sums up a lot of the Mail’s content nicely.

  3. Jeremy Pavier
    Posted October 8, 2010 at 4:25 pm | Permalink

    “We’re sorry but reader comments are currently unavailable.”

    Ha ha ha ha!

  4. Jake
    Posted October 8, 2010 at 6:42 pm | Permalink

    Absolutely brilliant.

  5. MacGuffin
    Posted October 9, 2010 at 2:53 pm | Permalink

    ‘Mailbait’ should apply to 17 year olds too, as that then includes Mail favourite Miley Cyrus who, they told us yesterday, has made an ‘even more provocative’ music video…

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3 Trackbacks / Tweetbacks

  1. By Tweets that mention ‘Mailbait’ – Angry Mob -- Topsy.com on October 8, 2010 at 1:33 am

    [...] This post was mentioned on Twitter by Martin Robbins, Kevin Arscott, Nicola, gmadd, Melissa Thompson and others. Melissa Thompson said: RT @Tooting_Wreck: Aces RT @mjrobbins: Yes, this. RT @uponnothing New Post: 'Mailbait'. http://bit.ly/9lg9Sr make #mailbait a dictionary … [...]

  2. By Kill the Daily Mail | Nothing Special on November 12, 2010 at 9:26 pm

    [...] For example, Mail Online recently reported on the fact that an actress has aged since the 1980s (‘Erika Eleniak is no longer a fresh-faced beauty’). This tactic also works in reverse, as the Angry Mob points out. [...]

  3. By To: women; Subject: the Daily Mail | Nothing Special on March 25, 2011 at 10:06 am

    [...] you become older as time passes, watch out: that news will find its way to Mail Online, especially if you are young. In print, last year (November 12, front page and page 9) Emma Watson had ‘blossomed’ since [...]

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